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Logo Design Love, Annotated and Expanded Edition, Second Edition
book

Logo Design Love, Annotated and Expanded Edition, Second Edition

by David Airey
August 2014
Beginner to intermediate content levelBeginner to intermediate
240 pages
4h 52m
English
Peachpit Press
Content preview from Logo Design Love, Annotated and Expanded Edition, Second Edition

Chapter six. Pricing design

How much should you charge your clients for identity design? It’s a question that every designer struggles with at some point. So if you don’t know what your skills are worth, rest assured you’re not alone. It wasn’t until I was in business for about five years before I felt comfortable that my pricing was doing me justice. There were—and still are—jobs I lost because I quoted too high. There were even a couple I almost lost because I quoted too low, giving my clients the impression that I mightn’t have been up to the task, so it’s a balancing act that you only truly learn through experience and through your knowledge of what you have to offer. That said, there’s advice I can share that’ll make things easier as you ...

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Publisher Resources

ISBN: 9780133812589Purchase book