Searching and browsing is how we all navigate online, and, as evidenced by research by the Pew Internet & American Life Project shown in Table 12-1, it has become a critically important way for us to get the information we need.
Table 12-1. The Growing Role of the Internet in Decision-Making
Number of Americans for whom the Internet was crucial or important at major moments (in millions)
Gotten additional training for your career
Helped another person with a major illness or medical condition
Chosen a school or college for yourself or your child
Bought a car
Made a major investment or financial decision
Found a new place to live
Dealt on your own with a major illness or other health ...