Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do

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HOW TO FALL IN LOVE

Is it so small a thingTo have enjoy’d the sun, To have lived light in the spring, To have loved, to have thought, to have done . . .

—MATTHEW ARNOLD

NOW WHAT?

Some university professors had heard so much talk from students about “following your passions” that they decided it was a myth they needed to formally debunk. So they did what all good debunking professors do: they spent their time and someone else’s money on research.

Here’s how I’d summarize what they discovered: passions aren’t found; they’re developed.

Those findings run counter to what many believe, the professors said, but to me, it’s just common sense. You aren’t going to find your passions by kicking over rocks—or by bouncing from job to job until lightning ...