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Magento 1.3 Sales Tactics Cookbook by William Rice

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Chapter 9. Internationalization

In this chapter, you will learn how to prepare your store for international sales. This chapter goes beyond just installing a new language pack. There are many other things that need to be considered, such as:

  • Translating your products
  • Creating a new URL for your international store
  • Customizing transactional e-mails for your international store
  • Translating CMS pages
  • Creating a new website versus a new storefront

Internationalization is more than a new language

Magento gives you the ability to display your store in different languages. When you enable support for multiple languages, Magento will display the store navigation in the language that the shopper selects. Magento does this through language packs that you install. ...

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