Preface

This is a terrific book. My hope is that you read it, practice the principles you find here, and make a great life for yourself. The world needs you to be successful. Touchdown! can help a lot. I’d like to tell you how and why. So please take a few moments and read on.

I used to be an ad man in Australia. My mother and father had been artists—of the mostly starving variety, as I liked to quip. Before I was born, my dad went off to the Second World War where he was injured. He was shipped back to Australia, and after a little while he died. My mom did the best she could, but I didn’t have to be psychic to know we were poor.

Being a reasonably bright lad, I figured that the solution to being poor was to make money, which as far as I could ...

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