Chapter 1Embracing New Rules of Conduct

If life and love are to endure, if better health and greater happiness are to be obtained, and if the communities and ecologies that sustain us are to thrive, society will have to reappraise its values. More specifically, the principle of sustainability now needs to move to the forefront of our planning and problem solving.

What, then, would this entail? As I’ve already pointed out, most of the commentary on sustainability focuses on technical solutions—specific, scientifically determined measures meant to solve particular social, environmental, or economic problems. What have been missing are a few basic behavioral norms that can provide the initiated and uninitiated alike with the insight and proper ...

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