1. James Lee (1966) used the term “self-reference criteria” to characterize our unconscious reference to our own cultural values, which can mislead us when we deal with people from other cultures. Geert Hofstede examined cross-cultural differences on dimensions such as power distance, individualism versus collectivism, and uncertainty avoidance (1980 book), and explored the extent to which American theories apply abroad (1980 article). A classic textbook on the subject by Nancy Adler examines national culture, workplace behavior across cultures, and other cross-cultural issues (Adler & Gundersen, 2008).
1. One of the most complete and best-known career guides is What Color Is Your Parachute? (2008) by Richard Nelson ...