Chapter 15 Understanding and Managing Individual Behavior

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It’s Your Career Self Awareness: You Need to Know Yourself Before You Can Know Others

Do you know your real self? Many of us don’t. We work hard to protect, maintain, and enhance our self-concept and the images others have of us. But if you want to maximize your potential, you need to know your weaknesses as well as your strengths. Knowledge of your strengths and weaknesses can help you gain insights into areas you want to change and improve. And it can help you better understand how others see you.

The following identifies five key elements of your personality. ...

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