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Management and the Arts, 4th Edition by William Byrnes

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Foreword

You are tired of hearing it. You roll your eyes and stifle your yawn every time you hear it. The adage has become a cliché.

“The only constant in life is change.”

But you hear it again and again and again because it is a truism, clichéd or not.

The core challenge for us as arts managers is to deal with change: changing external environmental conditions, evolving styles and approaches to the arts by our artists, the advancements in how we present and distribute the art to our ever-changing audiences, and the shifting competition for resources and attention.

The only aspect of the process of creation, presentation, and preservation of art that has not changed since human life began is the inextinguishable impulse of artists to create. ...

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