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Management Research Methodology: Integration of Principles, Methods and Techniques
book

Management Research Methodology: Integration of Principles, Methods and Techniques

by K. N. Krishnaswamy, Appa Iyer Sivakumar, M. Mathirajan
July 2006
Beginner content levelBeginner
599 pages
23h 12m
English
Pearson India
Content preview from Management Research Methodology: Integration of Principles, Methods and Techniques

CHAPTER 11

Sample Design

LEARNING OBJECTIVES

Upon completion of this chapter, you will be able to:

  • Appreciate the significance of sampling in the overall research process
  • Understand that sampling involves judgement for sampling design and statistics for sample size
  • Identify errors associated with sampling and how to minimise them
  • Enumerate steps in the sampling process
  • Study the broad features of the more common types of sampling
  • Learn to match the data collection situation with appropriate ...
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Management Research Methodology: Integration of Principles, Methods and Techniques

Management Research Methodology: Integration of Principles, Methods and Techniques

M. Mathirajan, Appa Iyer Sivakumar, K. N. Krishnaswamy

Publisher Resources

ISBN: 9788131774885