Chapter 5 The Fifth Principle—Choose Principle Over Profit

Boeing 737 MAX Twin Crashes and Merck and River Blindness

Kelly, J. (2019, October 30). When A Company Prioritizes Profit Over People: Boeing CEO Tells Congress That Safety Is ‘Not Our Business Model.’ Forbes. https://www.forbes.com/sites/jackkelly/2019/10/30/when-companies-prioritize-profits-over-employee-and-consumer-safety-after-fatal-boeing-737-max-crashes-ceo-tells-congress-that-safety-is-not-our-business-model/?sh=286af7c4151a

“We don’t ‘sell’ safety, that’s not our business model.”—Denis Muilenburg, CEO Boeing at the 737 MAX Congressional Hearing, planes that were grounded for more than two years after two deadly crashes.

Circa 2018, USA.

The past few years have seen ...

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