Chapter 2
Harnessing Generational Theory to Guide Your Management Practice
IN THIS CHAPTER
Understanding the basic building blocks of generational theory
Getting over common objections and mental roadblocks
Appreciating the financial implications of gen theory in the workplace
Turning awareness into an actionable management strategy
If you’re reading this book, there’s obviously some reason you gravitated toward the topic of generations. Maybe you’re a manager or recruiter looking to better understand the next generation, maybe you’re a natural Gen Junkie (someone who’s innately interested in the generations topic), or maybe your leader pressed this book into your hands and asked you to take a gander. Whatever the impetus was, we’re happy you’re here and even happier that you’re taking a peek at this chapter. You can think of it as a crash course in the basics of generational theory. It’s Generations and Management 101. Whether you’ve had previous exposure to the generations topic or not, this chapter gives you a guide to improve your management strategy. You’ll ground yourself in ...
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