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Managing Product Management by Steven Haines

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SUMMARY

One of the lessons I’ve learned over the years is that people will go to extraordinary lengths when they believe in a cause or have a common purpose. This thought can be extended to Product Management and to its sustenance.

A sponsored Product Management Governance Board can serve as a powerful anchor for the function of Product Management and for the community of product managers. It can also serve as the voice of Product Management to the senior executive leadership team. The charter places the board at the heart of the organization, as it assumes the role of steward for Product Management. Its goal is to make sure the function of Product Management can survive for the long term, beyond reorganizations and other structural changes. ...

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