6.1. A MODEL OF HUMAN BEHAVIOR
For our purposes here an act is a short sequence of behaviors that eventually results in some outcome, such as the publication of a paper or the development of a good research design. In other words, we are using the word "act" in a very specific way. Hundreds of these acts are necessary to produce a publication or to develop a product. What we are trying to understand is what makes these small acts more or less probable.
Actions have results that are evaluated, and considered as the outcomes of action that may satisfy individual needs. This motivational model has received some support in the literature (Pritchard and Youngcourt, 2008).
Two variables are important in this case: previous habits and self-instruction. ...
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