Book descriptionProjects often run adrift despite our best efforts. One of the most commonly overlooked pitfalls is inadequate and ineffective stakeholder management. Gathering decades of research on communications and stakeholder relations, Mario Trentim, PfMP, CBAP, suggests a paradigm shift in the way project managers view their stakeholders. Using the four “ships” (sponsorship, partnership, leadership, and citizenship), the author charts a successful path for identifying and communicating with stakeholders that will positively impact the way you view stakeholders and how they influence your project. Managing stakeholders as clients is a new approach, moving away from traditional stakeholder management where the focus is managing expectations, to a proactive engagement and involvement of stakeholders. In this newly revised edition, Trentim goes beyond theory to offer real tools and valuable resources focused on presenting what works when it comes to stakeholder management.
Table of contents
- Cover Page
- Title Page
- Copyright Page
- Dedication Page
- Chapter 1 – Foundations
- Chapter 2 – Who are They?
- Chapter 3 – Why Worry about Them?
- Chapter 4 – The Four Ships
- Chapter 5 – Stakeholder Management
- Chapter 6 – Identifying Stakeholders and their Needs
- Chapter 7 – Managing Engagement and Expectations
- Chapter 8 – Building a Solid Communications Plan
- Chapter 9 – Getting Buy-In
- Chapter 10 – Keep in Touch!
- Chapter 11 – Team Management
- Chapter 12 – Managing Stakeholders as Clients—Framework and Examples
- Chapter 13 – Conclusions
- Title: Managing Stakeholders as Clients - Second Edition
- Release date: August 2015
- Publisher(s): Project Management Institute
- ISBN: None
You might also like
The Art of Leadership
Many people think leadership is a higher calling that resides exclusively with a select few who …
Business Analysis for Practitioners: A Practice Guide
Recent research has shown that organizations continue to experience project issues associated with the poor performance …
Product Management in Practice
Product management has become a critical connective role for modern organizations, from small technology startups to …
Practice Standard for Work Breakdown Structures - Third Edition
The work breakdown structure (WBS) is an essential component of the planning process of all project …