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Managing Your Business by Marc A. Price, Michael F. O'Keefe, Scott L. Girard

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CHAPTER IIPolishing Yourself Up

 

Professional Etiquette

There are a few basic rules. Follow them and win. Don’t—and lose.

FIRST IMPRESSIONS ARE VITAL in business. As an entrepreneur, it may take you a while to get used to being the head of your enterprise, and to act like you are. Since it’s rare for someone to sit you down and run through the dos and don’ts of professional etiquette, we’re going to do that now. You’ll probably find a mix of news, familiar points to remember, and confirmation you’re doing things right.

Basics

Aim to impress. We don’t mean this in a phony way. Be buttoned down. Be well prepared, well dressed, well spoken, well behaved. When you meet with others outside your business, try to present yourself so they will end up ...

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