Mapping the Enterprise: Modeling the Enterprise as Services with Enterprise Canvas

© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023

T. GravesMapping the Enterprisehttps://doi.org/10.1007/978-1-4842-9836-7_11

11. Service Investors and Beneficiaries

Tom Graves¹  

(1)

Sailors Gully, VIC, Australia

 

Another set of flows that we will often need to include in our service-design assessment are those that link the service with its investors and beneficiaries:

• Investors provide an investment of some value in order to help get the service started or to maintain its operations, in ways or forms that are distinct from and/or cannot be provided by either the main “horizontal” value flow nor the guidance services.

• Beneficiaries receive some value as a benefit or dividend from the operation of the service, ...