O'Reilly logo

Marketing and Merchandising for Musicians by Robert Safir

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

I dedicate this book to all of the people in the creative arts, many of whom have seen their works either diminished in value or regarded as mere “content” in our evolving digital age. May the creative people in our world flourish today and in future generations, not only by having a means to survive and make a decent living, but also by being regarded as people whose talents and craftsmanship are cherished and highly valued by society.

As always, this book is dedicated to my family, whose constant encouragement and support make it possible to keep plugging away at goals that sometimes seem nebulous, intangible, or otherwise beyond my reach.

Finally, I dedicate this book to my parents, who never saw my published works but were key in pointing ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required