Table of Contents
Preface
Part 1: Introduction to Mailchimp
1
Welcome to Marketing with Mailchimp
A glance at Mailchimp’s journey
Understanding and using online marketing with Mailchimp
Mailchimp-specific terms
Channels
Campaigns
Classic Automations
Customer Journey Builder
Common utilizations
Digital content creators
Brick and mortar
Service providers
Mensa marketers
E-commerce marketers
Creating an account
Summary
Further reading
Part 2: Getting Set Up
2
Basics of Account Management and Audiences
Account management and setting an industry
Details
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Default Email Builder
Email from Mailchimp
Manage automatic replies
Setting up an audience
Why is it important to know about different contact statuses?
Information you ...
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