January 2017
Intermediate to advanced
212 pages
7h 19m
English
“Innovation is whatever brings value to the consumer—it takes many forms, sometimes it’s a breakthrough in technology and sometimes it’s just about thinking different in the way we approach problems” says Andrew Garrihy, chief marketing officer for Western Europe at Huawei.
India’s e-commerce space today is mainly dominated and defined by 2 players—Flipkart and Amazon. Flipkart is the fashion leader. After acquisition of Myntra and Jabong, Flipkart commands more than two-thirds of India’s fast growing online fashion retail market. Amazon is the tech power. Over 20 years of learnings in technology and online retail ...