O'Reilly logo

Marketing,that works in India by Y Moorthi

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

CHAPTER 10

 

1. ‘Esteemed New Look’, Muralidhar S., The Hindu Business Line, Sunday, 12 September 2004. http://www.thehindubusinessline.com/iw/2004/09/12/stories/2004091200821500.htm, accessed 12 July 2014.

2. ‘Definitive List of Failed Indian Cars!’ Standard 2000 (1985–1988), Friday, 27 April 2012, Roshun Povaiah, cartoq.com. http://www.cartoq.com/definitive-list-of-failed-indian-cars/, accessed 04 September 2014.

3. ‘Honda Launches New “Jazz”; Price Slashed’, Indian Express, Agencies, New Delhi, Friday, 19 August 2011, 15:25 hr. http://archive.indianexpress.com/news/honda-launches-new-jazz--price-slashed/833731/0, accessed 12 July 2014.

4. ‘Honda Launches New Version of Jazz, Slashes Price by Over 1.5 Lakhs’, The Economic Times, Agencies, ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required