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Mastering Magento by Bret Williams

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Preface

Among open source e-commerce platforms, Magento has emerged in a relatively short period of time as the most popular, advanced e-commerce platform on the market. Since 2008, Magento has evolved to claim its own place as an advanced, extendable system.

Magento Inc. claims that people have downloaded the Magento software package over 2.5 million times and that it is used by over 80,000 merchants around the world. Undoubtedly, most of these downloads are of the Community version of the platform. The Professional and Enterprise versions are premium priced, while Community remains free to use as it is — or as you can modify it to meet your needs.

Unfortunately, many find Magento to be more complex and unwieldy than they might prefer. It's understandable ...

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