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Mastering Organizational Change Management by Barbara Davis

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5

Understanding the Business

The organization is comprised of two equally important parts: the ecosystem and the climate (shown in Figure 5.1).

UNDERSTANDING THE BUSINESS ECOSYSTEM

Before any change initiatives can be successfully undertaken, especially in the case of short-term change consultants, it is extremely important to understand some fundamentals about the overall business and how it operates. The basic elements that must be understood are the overall business model, the key relationships of the business (internal and external), and the organizational structure.

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Figure 5.1 Business composition

It is the combination of these basic elements, ...

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