Mastering the Digital Innovation Challenge

Book Description

For Volvo Cars, pursuing digital innovation required fundamentally rethinking the organization, while also keeping the core business functioning efficiently. The company did so by balancing four interrelated competing concerns: (1) new and established innovation capabilities; (2) process and product focus; (3) external and internal collaboration; and (4) flexibility and control in relationships with external partners.

Product Information

  • Title: Mastering the Digital Innovation Challenge
  • Author(s): Fredrik Svahn, Lars Mathiassen, Rikard Lindgren, Gerald C. Kane
  • Release date: April 2017
  • Publisher(s): MIT Sloan Management Review
  • ISBN: 53863MIT58315