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The Idea! festival, which is held in Novosibirsk, is the national advertising festival in Russia. The poster for the jubilee 10th festival introduces the logo in the midst of powerful and vibrant imagery.

IMADESIGN CORP.Erken Kagarov, Moscow, Russia

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Erken Kagarov, founder of Imadesign Corp. in Moscow, approaches the design of logos and identities as if he were creating another reality. “The creation of visual style is like creating a virtual, imaginary world,” he says. “I design this world’s own language, rules, and culture.” If this statement ...

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