Chapter 3 Rates of Return

Every manager faces the need to calculate returns on a variety of activities. The most pressing of these is the financial return, that all-important analysis of profitability. The profit, analyzed in comparison to revenues, is the universal test of how well you perform.

Besides the net return, there are other tests that are equally important as measurements of financial performance. These include return on cash or capital, dividend yield and comparisons between equity and debt. The return (or yield) is universally recognized for many financial and cash flow-related tests; the range of applications makes the analysis of “return” complex because it has so many definitions. This chapter analyzes and explains the various ...

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