CHAPTER 5
The Law of Esteem
How Praise Releases Energy
I can live for two months on a good compliment.
—MARK TWAIN
I went to the local mall to try on suits. I had been thinking about buying a suit, but I was indifferent about making a purchase that day. A well dressed gentleman approached me and asked, “What type of suit are you looking for?”
I answered, “Probably blue.”
“What size are you?” he asked.
I replied, “I’m not sure.”
“Let’s find out,” he suggested. He measured my waist and then my chest and then my chest again. He looked at me with a twinkle in his eye and asked, “Do you work out?”
I responded, “Why yes, I do.”
He nodded. “I thought ...
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