O'Reilly logo

MBA by Nicholas Bate, Infinite Ideas

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

6

Good is simply no longer good enough!

In a market which is increasingly open and increasingly global, businesses simply have to be better and good is no longer good enough. Here’s what raising standards really means…

In business, how good do you have to be? Better than the competition? Well, of course. If you have no competition, then your standards can be as low as you like; after all, your customers have no other place they can go. In the Old World of Work, pre-globalization, pre-ease of comparison and communication via the Internet, you may not have had any competition in your town or city or country and that meant, in reality, that you had no competition at all. But in the New World of Work, everyone is your competitor.

So, what’s to be ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required