CHAPTER 4Business Alignment and Preparation for Return on Investment Analysis

PREPARING THE ORGANIZATION and the LD team for ROI measurement invites a few challenges. One of the early decisions is the appropriate level of evaluation for each program or project. While every program should be evaluated at some level, ROI analysis should be reserved for the most important LD programs. This chapter explores how to select programs for ROI analysis and the steps necessary to begin each ROI study.

When to Use Return on Investment Analysis

Every leadership program should be evaluated in some way, even if that involves only reaction data collected from participants. While reaction data alone may be sufficient for evaluating many LD programs, the challenge ...

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