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Microsoft Dynamics CRM 2013 Marketing Automation by Sandeep Chanda, Alok Singh

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Quick campaign

Quick campaigns are extremely focused single-message delivery campaigns designed to deliver specific information to a specific group at the specific time. Quick campaigns are more of an ad hoc information delivery program rather than a nurture program. Let's consider a scenario where a company receives an award of excellence. The sales team can use quick campaigns to deliver a single e-mail to all partners informing them about the recognition. As described, quick campaigns can only have one activity for distribution and do not support planning activities, association of products and sales literature, campaign templates, or the financial ROI calculations.

Executing the quick campaigns involves the execution of the following in a sequence: ...

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