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Microsoft Dynamics CRM 2011 Application Design by Mahender Pal

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Capturing the campaign response

After distributing our campaign activities, our next task is to track the campaign response. Microsoft CRM 2011 provides different methods to capture a campaign response:

  • Creating the campaign response manually
  • Converting an existing campaign activity to a campaign response
  • Generating the campaign response automatically
  • Importing campaign response data in Microsoft CRM

We have configured Microsoft CRM 2011 to automatically generate a campaign response for us. So when a customer replies to our campaign e-mail, Microsoft CRM 2011 will create a corresponding campaign response activity based on the subject of our campaign activity. Perform the following steps to check the campaign response:

  1. Navigate to the Campaign Management ...

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