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Microsoft® Lync Server 2010 Unleashed by Tom Pacyk, Andrew Abbate, Alex Lewis

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Caller ID Controls

Lync Server allows for a user’s caller ID to be modified dynamically based on the destination of the call—internal or external. This enables an enterprise to maintain full reverse name lookup to the corporate directory for internal calls, but provide a uniform departmental or location number to be presented when making external calls. This is used in certain situations such as outbound call centers, support desks, or any other situation where it is necessary to block caller ID digits to external parties. This can be set at a user level or by policy.

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