Why Use Themes?
One of the questions I typically receive when delivering SharePoint design classes is about whether to use themes or custom master pages to change the look and feel of SharePoint sites. My answer to this is usually in two parts. One, it depends on the level of branding you want to achieve. For instance, if you just want to change colors (of images and fonts) and font type, within an existing site or site collection then that is something that you can achieve by using a theme. If, on the other hand, you want to change the entire layout of pages, such as repositioning site navigation, then you need to consider using a custom master page combined with custom CSS.
Second, it depends on the available resources. If you choose to go ...
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