Book description
Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including markup, advanced styling techniques, and mobile Ajax.
If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile web, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology. Mobile Design and Development will help you:
- Understand how the mobile ecosystem works, how it differs from other mediums, and how to design products for the mobile context
- Learn the pros and cons of building native applications sold through operators or app stores versus mobile websites or web apps
- Work with flows, prototypes, usability practices, and screen-size-independent visual designs
- Use and test cross-platform mobile web standards for older devices, as well as devices that may be available in the future
- Learn how to justify a mobile product by building it on a budget
Publisher resources
Table of contents
- Preface
- 1. A Brief History of Mobile
- 2. The Mobile Ecosystem
- 3. Why Mobile?
- 4. Designing for Context
- 5. Developing a Mobile Strategy
-
6. Types of Mobile Applications
- Mobile Application Medium Types
- 7. Mobile Information Architecture
- 8. Mobile Design
- 9. Mobile Web Apps Versus Native Applications
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10. Mobile 2.0
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What Is Mobile 2.0?
- Mobile 2.0: The Convergence of the Web and Mobile
- The Mobile Web Browser As the Next Killer App
- Mobile Web Applications Are the Future
- JavaScript Is the Next Frontier
- The Mobile User Experience Is Awful
- Mobile Widgets Are the Next Big Thing
- Carrier Is the New “C” Word
- Mobile Needs to Check Its Ego
- We Are Creators, Not Consumers
-
What Is Mobile 2.0?
-
11. Mobile Web Development
- Web Standards
- Designing for Multiple Mobile Browsers
- Device Plans
- Markup
- CSS: Cascading Style Sheets
- JavaScript
- 12. iPhone Web Apps
- 13. Adapting to Devices
- 14. Making Money in Mobile
- 15. Supporting Devices
- 16. The Future of Mobile
- Index
- About the Author
- Colophon
- Copyright
Product information
- Title: Mobile Design and Development
- Author(s):
- Release date: August 2009
- Publisher(s): O'Reilly Media, Inc.
- ISBN: 9780596155445
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