CHIP SETS FOR MOBILE TV AND MULTIMEDIA APPLICATIONS
If the automobile had followed the same development cycle as a computer, a Rolls-Royce today would cost $100 and give a million miles per gallon.
—Robert X. Cringely, American writer
The chip set industry in the past has been benchmarked by Moore’s Law, which predicted that the component density and computing power of devices will double every 18 months. True to form the industry has kept pace with the predictions. However, few, including Gordon Moore, the cofounder of Intel, himself, could have imagined the new challenges the industry would be grappling with the mobile world. It was no longer about processing power alone, which was needed in hundreds of millions of instructions per second ...