Skip to Main Content
Modern Management: concepts and skills, 14/e
book

Modern Management: concepts and skills, 14/e

by Samuel C. Certo, S. Trevis Certo
December 2014
Beginner content levelBeginner
480 pages
118h 48m
English
Pearson
Content preview from Modern Management: concepts and skills, 14/e

Fundamentals of International Management

Most U.S. companies see great opportunities in the international marketplace today.4 Although the U.S. population is growing slowly but steadily, the population in many other countries is exploding. For example, it has been estimated that in 1990, China, India, and Indonesia together already had more than 2 billion people, or 40 percent of the world’s population.5 Obviously, such countries offer a strong profit potential for aggressive businesspeople throughout the world.

Figure 4.1 U.S. investment in foreign countries versus foreign investment in the United States11

This potential does not come without ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

The Strategic Project Leader, 2nd Edition

The Strategic Project Leader, 2nd Edition

Jack Ferraro
What Managers Do, Fourth Edition

What Managers Do, Fourth Edition

William R Allen, Harold L Gilmore

Publisher Resources

ISBN: 9780134729138