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Modern Management: concepts and skills, 14/e
book

Modern Management: concepts and skills, 14/e

by Samuel C. Certo, S. Trevis Certo
December 2014
Beginner content levelBeginner
480 pages
118h 48m
English
Pearson
Content preview from Modern Management: concepts and skills, 14/e

Challenge Case Summary

When evaluating the question of whether to locate a store in Detroit, the managers at Whole Foods definitely faced a formal decision situation, a situation requiring a choice among a number of alternatives. Whole Foods’ management scrutinized this decision carefully because of its significance to the organization as a whole and to the careers of the Whole Foods managers actually making the decision. To a degree, store location decisions are programmed; retailers typically have a set of criteria they use for measuring potential demand, and they select sites that meet the standards of all the criteria. However, as the case illustrates, creative thinking also plays a role in decisions as complex as site selection.

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Publisher Resources

ISBN: 9780134729138