Challenge Case Summary

The Challenge Case at the beginning of this chapter generally describes how Microsoft has reorganized to be more competitive. Concepts in this chapter would be useful to a manager such as Microsoft’s CEO in charge of the reorganization, Satya Nadella, and to his successor in meeting organizing challenges similar to those discussed in the case.

In contemplating how Microsoft should be organized, a manager such as Nadella should focus on answering several important questions. These questions should be aimed at establishing an orderly use of Microsoft’s organizational resources. Because these resources represent an investment on which the company must get a return, Nadella should ask questions geared toward gaining information ...

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