December 2014
Beginner
480 pages
118h 48m
English
Learning activities in this section are aimed at helping you develop management skills.
Cases “American Express Taps the Full Potential of Its Employees” (p. 319) and its related Challenge Case Summary were written to help you understand the management concepts contained in this chapter. Answer the following discussion questions about the Challenge Case to explore how motivation concepts can be applied in an organization such as American Express.
14-3. Do you think it would be unusual for a manager such as Doria Camaraza to spend a significant portion of ...