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Modern Management: concepts and skills, 14/e
book

Modern Management: concepts and skills, 14/e

by Samuel C. Certo, S. Trevis Certo
December 2014
Beginner content levelBeginner
480 pages
118h 48m
English
Pearson
Content preview from Modern Management: concepts and skills, 14/e

Catalyst for Creativity and Innovation: Total Quality Management

As discussed earlier, creativity spawns new ideas that promote organizational success, and innovation makes those ideas a reality. As also discussed earlier, organization member expertise is normally a significant catalyst in spawning new, creative ideas.

This section presents critical insights into building expertise in total quality management (TQM) in both managers and nonmanagers in organizations. This expertise is intended as a wellspring of new, creative, quality-oriented ideas that promote organizational success. Major topics discussed are the essentials of total quality management and creative ideas based on TQM expertise.

Essentials of Total Quality Management

This section ...

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Publisher Resources

ISBN: 9780134729138