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More balls than most: Juggle your way to success with proven company shortcuts by Lara Morgan

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10The Jelly Baby principle – strategies for success

Chapter goals

Image  Learn some basic business principles as early as you can, then apply them rigorously and change the focus of measure according to demand.

Image  Have a niche strategy to maximise your value and to help you stay under the radar as you grow and become world leading in your specialism. Reputation is powerful.

Image  Persistence and consistency in multiple ways remain key attributes; demonstrate ...

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