Chapter 14
Touring and Performing
In This Chapter
Booking and securing shows for extended tours and runs
Networking and connecting with media, other bands, and venues for support
Surviving and thriving on the road and on tour
Responsibilities, preventative maintenance, and problem-solving on tour
Being out on the road and up on the stage is some of the most fun a musician can have. Although it offers the chance to bring in a great deal of the profits for a band or artist, it can also be one of the most expensive parts of a music business plan and career. Costs, such as gas, food, and lodging mount up quickly. By planning a tour in advance from booking to marketing, budgeting to scheduling, and working with the venues, media, sponsors and fans, each tour can help make the next less expensive as each becomes more profitable.
Handling the issues that are specific to touring yourself for a while helps you learn the ins and outs of the road before finding a road manager. Tools and services like Remote Control Touring (you learn about them in this chapter) are also an option that can help ...
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