Chapter 5

Everybody’s talkin’ at me

I don’t hear a word they’re saying

The paradox of communication within the organization is very clear. In theory, we are ‘communicating’ – with our colleagues and our bosses, with our friends and family, and with a bunch of near strangers to whom we happen to be connected via social media – more than ever before. We are accessible, via various devices, at any hour of the day or night and on any day of the week. And yet in the truest sense of the word, we seem to communicate less and less.

We know that you know this, so we don’t need to labour the point: communication, in both our work lives and our social lives, has gone (to use a technical term) bonkers.

In our social lives, where we can exercise choice, this ...

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