
28 Navigating Strategic Decisions: The Power of Sound Analysis and Forecasting
companies are serious about getting the strategy right, they need to implement the SDF approach so
that it supports the strategic planning function.
A need senior managers have articulated in the project communications area is for the forecasting
solutions to be understandable and actionable by the client. This is achieved by SDF teams sharing
highlights of external and internal analyses and results as they are performed and by gaining insights
into how they could impact the future of the business. To be effective, SDF teams deliver forecast
solutions with adequate ...