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Culture, Mindset,
Processes, and Principles
Mindset is a set of mental attitudes that predetermine a person’s interpretation of situations and
reaction to them, and business management experts believe that the largest cost and quality driver
across all industries is the mindset of senior management. Because that mindset permeates cor-
porate culture, the resulting corporate policies and strategies, goals and objectives, organizational
structures, collaboration among internal entities, and performance incentives are reective of that
mindset. Hence, there is a need to understand the senior management mindset, especially on issues
affecting the ...