Never Compromise on Your Values

CONTRARY to what inexperienced professionals might think, compromise in negotiations is not a win-win solution. In fact, it is a win-lose strategy, which means that you lose something, and you gain something, usually half of the available resource. Some say that obtaining half is better than having nothing. That logic fails to consider the other aspect of the equation—what you might have to give up for the gain. Some things cannot be quantified by monetary value, or the price may simply be too high.

One of the most significant risks of this approach is that once you compromise, you start crafting a pattern of behavior for yourself, and you send a particular signal to your negotiation partner. Remember ...

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