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New JIT, New Management Technology Principle
book

New JIT, New Management Technology Principle

by Kakuro Amasaka
December 2014
Intermediate to advanced content levelIntermediate to advanced
490 pages
16h 24m
English
Productivity Press
Content preview from New JIT, New Management Technology Principle
230New JIT, New Management Technology Principle
8.1.3.3 Advanced TMS: Strategic Development Marketing Model
With regard to recent changes in the marketing environment, what is needed
now is to develop innovative business and sales activities that are unconven-
tional and correctly grasp the characteristics and changes of customer tastes.
Contact with customers has never called for more careful attention and prac-
tice. To oer an appealing, customer-oriented marketing strategy, it is important
to evolve current market creation activities (Amasaka, 2005a). erefore, the
author proposes an Advanced TMS, Strategic Development Marketing System,
as described in Figure 8.1c, which further updates the TMS. Advanced TMS
(Amasaka, 2007c,h) is aimed ...
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Publisher Resources

ISBN: 9781466575028