Free Sample Excerpt from New Sales. Simplified. by Mike Weinberg
For additional insights on how to improve sales results, both personally and on an organizational level, be sure to read Mike Weinberg’s New Sales. Simplified. [ISBN 978-08144-31771; $17.95 (retail); also available as an e-book]. Even when you’ve succeeded at repeat business, new business development is still the name of the game. With refreshing bluntness and humor, Mike Weinberg offers an all-new take on getting new accounts, including his “worth the price of the book” chapter on creating a compelling, customer-focused “sales story.”
Here’s a free sample from the book …
CHAPTER 1
Sales Simplified and a Dose of Blunt Truth
Sales is simple. Why everyone wants to complicate it ...
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