4
Qualitative Research Designsa
WHAT’S INSIDE
This chapter will cover the following important topics:
1. Grounded Theory
2. Case Study
3. Narrative Research Designs
4. Ethnography
INTRODUCTION
Qualitative research design aims at systematically obtaining the information to describe a particular phenomenon or situation. It helps in answering questions related to what, when, where, and how regarding the research problem. In this method, the researcher does not manipulate or control any variables rather the variables are only observed, identified and measured. Observations in natural settings, visual and verbal images, participant perspectives, inductive logic and surveys are the most commonly used methods to conduct this research design.
GROUNDED ...
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