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Online! The Book by Wendy Taylor, Chris Pirillo, John C. Dvorak

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Click Here to Make Money

“Yeah, but the Internet was made to make money!” No, it wasn't. It was created for the electronic distribution of information. Financial geniuses and marketing wizards decided that it was the next frontier for commerce. Consequently, too many underinformed and inexperienced users are logging on to line their pockets with “easy” money. We're in the middle of an electronic gold rush, and disenchantment hangs heavy in the air. I keep seeing circular arguments: Make money by clicking here to make money by telling people to click here to make money by clicking here...and so on. There's no content, there's no purpose, and there's no way you want to get involved in that game.

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